In 2006, Access Bank began a journey into the world of women and banking on women. After working through the Gender Empowerment Movement to invest in women for 8 years, the program evolved into a robust plan to provide women with banking solutions that meet their diverse career, business and lifestyle requirements named, TheW  Initiative. This was first launched by our parent company in Nigeria in 2014. The ‘W’ Initiative was subsequently launched in Ghana on 21st March, 2015 to further attest to our commitment to women empowerment and dedication to help women build a sustainable and profitable future thereby becoming “The Preferred Bank” for women. The ‘W’ is not a product, rather it is a blend of existing banking products and services bundled to effectively meet the present-day financial and lifestyle needs of women in identified sub-segments, as well as provide them with a complete and rewarding banking experience. We are present in eleven other African countries; Nigeria, Kenya, Botswana, South Africa, Rwanda, Sierra Leone, Mozambique, Cameroon, Congo Dem Republic, Gambia and Zambia.